In today's competitive business landscape, companies are constantly searching for innovative marketing strategies to fuel their growth. One such strategy that has gained traction in recent years is fractional marketing. In this blog post, we will explore what fractional marketing is and how it can benefit companies in their quest for success. Additionally, we will discuss the importance of hiring a fractional marketing leader or team.
Read MoreA crop of up-and-coming talent has joined our team!
Read MoreWith our internship program returning this year, we wanted to catch up with a former intern on his career progress…
Read MoreA look back at the wild year that was 2022
Read MoreWe offer a few tricks of the trade from our experiences of flying with our gear.
Read MoreFinding a creative service partner can be difficult but a few search guidelines can help put your mind at ease.
Read MoreHow we found this particular personality evaluation to be helpful in our team building…
Read MoreWith every new collaboration, client or co-producer alike, comes the opportunity to learn and possibly grow from the experience…
Read MoreThe price, the space saving, the backup system…are these lavs too good to be true?
Read More…people hire us because photography is a service. While the image requirements for a passport photo are very specific and there isn’t a lot of opportunity for creative editing or skin smoothing or any of the other tricks photographers often use in their images; there is always an opportunity to look one’s best by learning a few posing tricks as well as getting feedback on expression in a stress-free, supportive environment.
Read MoreThe challenges that faced our collaboration gave us the chance to fortify our relationship with the school by evolving our processes to fit within the school’s needs during a viral pandemic.
Read MoreAs everyone is aware, the current pandemic has resulted in many business disruptions. In the production space, it is essential to adopt some specific protocols to meet this challenge. In our case, we have implemented a disinfection process for our gear between projects, limited our social interactions, promoted frequent hand-washing, and taken care to do meetings remotely when possible. Another aspect to consider in this time is the number of essential crew required for any given project.
Read MoreOften, circumstances beyond our control such as the Coronavirus can result in business contingencies which require live streaming of events, church services, company meetings or training sessions. Some businesses will choose to attempt this on their own and often encounter roadblocks. While many streaming services and apps have made the process much easier than it was in the past, there are some things to consider when deciding on hiring outside help or attempting to produce a live stream event on your own. Depending on the number of speakers, the audio setup, the environment, and the overall project needs; having a dedicated individual running the switcher can be essential. A simple interview can be accomplished utilizing Google hangouts but a multi-speaker training session requires more planning and equipment.
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